The Clay alternative for full GTM motion
Clay turned enrichment into a programmable, table-first canvas and is excellent at it. Clentt is workspace-first instead: custom objects, kanban, visual workflows, and AI chat live together, with multi-provider enrichment as one capability among many.
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Where Clay shines
Clay's spreadsheet-style canvas, recipe library, and provider waterfalls are best in class for table-driven enrichment. If your team's daily artifact is a programmable enrichment table and you need to combine many data sources with custom logic, Clay is hard to beat.
Where Clentt is different
Clentt is an AI-native workspace built around custom objects, kanban, and a visual workflow builder. Multi-provider enrichment is integrated as a workflow step rather than the central canvas, and runs through 10 plus providers including Hunter, Findymail, Apollo data, RocketReach, ContactOut, Lusha, Datagma, and Crustdata. The AI chat uses Model Context Protocol, so plugins expose their actions as tools the AI can call directly.
Capabilities side by side
| Capability | Clay | Clentt |
|---|---|---|
| Programmable enrichment | Native (table-first) | Native (workflow-based) |
| Multi-provider enrichment | Native | Native (10+ providers) |
| Custom objects and CRM data model | Limited | Native |
| Kanban and pipeline views | External | Native |
| Visual workflow builder | Tabular | Native |
| AI chat with tool calling | Limited | Native (MCP) |
| Cold email | Via integration | Via Instantly plugin |
| Meeting transcription | Not in scope | Native |
Capability list reflects publicly available product information at the time of writing.
When Clay is the right choice
Pick Clay when your team's central artifact is a programmable enrichment table. If you live in CSV imports, complex waterfalls, and exporting enriched records into a separate sequencer or CRM, Clay was designed exactly for that.
When Clentt is the right choice
Pick Clentt when you want a workspace, not a spreadsheet. If you need custom objects, kanban, workflows, AI chat with tool calling, and first-party plugins for outbound and meetings in one place, with enrichment as one capability rather than the whole product, Clentt fits.
Frequently asked questions
Does Clentt do the same enrichment as Clay?
Clentt covers multi-provider enrichment through its plugin layer (Hunter, Findymail, DropContact, Prospeo, FullEnrich, BetterContact, LeadMagic, Apollo data, RocketReach, ContactOut, People Data Labs, Lusha, Datagma, Brightdata, Crustdata, Amplemarket). Clay still has the deepest table-first programmable canvas. Most teams find Clentt's coverage sufficient when enrichment lives inside a larger workflow.
Can I import my Clay tables into Clentt?
Yes. Clentt imports CSV exports from Clay tables and maps columns onto custom objects. Your enriched records come along, and you build workflows around them in Clentt instead of running them inside the table.
How does Clentt's pricing compare to Clay?
Clentt uses a credit-based model where enrichment lookups, AI chat with tool calling, and workflow runs each consume credits. Plans bundle a credit allotment per seat. Pricing details are announced at general availability.
Join the waitlist
Clentt is rolling out access throughout 2026. Drop your work email and we will reach out when access opens for your team.
